Tag Archives: Australia
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A sad tale but true

24 Apr

IMG_3358 best cropped to 320 x 200 shortIn a recent moment of uncharacteristic whimsy, I responded to a ProZ enquiry by a private client, who needed a certified translation of various documents.
The client’s response to my offer of assistance opened follows:  Thank you for your response!  I am rather dismayed that, of the dozen or so responses that I received via proz, yours was the only one without English spelling, grammar and usage errors.  But I suppose I should look on the bright side: if I want to sign up with proz myself later, as a translator, the competition won’t be as tough as I had thought.  🙂

She is a native English speaker, and her compliment initially lifted my spirits; after all, most people are reluctant to compliment one’s professionalism, lest they be thought of as patronising.  It is a rare treat, therefore, and should be savoured.  On reflection, however, I understood that her words should not be regarded as a compliment about my skills and professionalism, however tempting that may be.

Her words should be understood for what they really are, i.e. a serious indictment of the so-called ‘translation industry’ that has sought to harness and exploit the skills of translation professionals through global sourcing mechanisms like ProZ et al.  This is sometimes erroneously, but more often than not fraudulently, referred to as an innovative expansion of the ‘free market’.  There is nothing new about this sort of opportunistic, exploitative and long-discredited c[r]apitalism, of course, and it is not going to be abandoned in favour of more ethical but less profitable alternatives any time soon.

It would be easy to dismiss it as a minor incident of little consequence, but I have come across disappointed, and sometimes despairing, clients before; so I think it is worthwhile to have a closer look at the details and what they imply:

1) The client clearly indicated that she needed Dutch translated into English and that she preferred a native speaker of the target language.  If we lived in a rational world, having to spell out the latter requirement would be regarded as redundant, but it seems we don’t.
Why then would all responses, bar mine, be from people who are either not fluent in English, or worse, who are not very articulate if they are native speakers of English?

2) She also asked for a certified translation.  Am I to assume that all the responses came from ‘accredited’ professionals?  Or did those who responded believe they would be able to ‘fake’ it; or worse, believed they could get an ‘accredited’ translator to do it for even less than what they quoted?

Are we seeing the beginning of the end of the ‘free market’ global sourcing model for translations?  Are those who are qualified to handle a translation like this no longer responding to the ‘offerings/opportunities’ on ProZ et al?  Did our professional colleagues wake up to the idea that depriving predatory language services brokers/agencies of their expertise, though perhaps counter-intuitive, is the obvious way to improve their own professional status and career?

In view of the warm feelings of appreciation the client engendered in me, I felt I owed her a warning about entering the translation profession on the basis of assumptions derived from the responses she received via a blind auction site like ProZ.  I pointed out to her that linguistics, professional competence, knowledge or expertise, are not necessarily the deciding factors for an ‘industry’ that uses ‘global sourcing’ to hire casual or freelance translators.

What really saddens me about this, is that yet another person will talk about her very ordinary experience, without clearly understanding and differentiating between the translation  ‘industry’ and the translation ‘profession’.

It is mostly our own fault.  Many among our colleagues appear unable or unwilling to decide whether they are free-lancers (casual, contract workers), run a small business (selling services for profit), or whether they are self-employed professionals (in private practice).  Until we decide among ourselves who and/or what we are, we will not convince anyone else.
As a consequence, we will have the devil of a job protecting and advancing our personal, professional interests and long-term careers.

When the current, downward spiral hits bottom and the opportunistic part of the ‘industry’ hits the wall, the ‘profession’ will both gain and lose.  We will, of course, be blamed by the very entrepreneurs/opportunists responsible for the cause the collapse; after all, they are not likely to blame themselves for the poor quality of the translations they have sold and subsequently procured from dubious sources, are they?

Hopefully though, the end clients will learn that having a close and enduring relationship with a professional translator delivers better quality at the same if not lower cost.  The critical factor in this, is whether the end client understands the difference between an intermediary sourcing the cheapest possible translation through the internet, and a well-established, accredited, professional translator.  Even more importantly, whether a client will be able to locate and identify a professional translator.  If not, the client will choose an agency to ‘find the translator’ (read: handle the translation), and we will be right back where we started.

There are a number of solutions, but until everybody agrees on what the problem is, no solution will be seriously considered or accepted.  This is where my innate optimism takes a bit of a beating.  Discussions among translators suggest that every 12 of them have 13 or more different opinions on whether translators are free-lancers (i.e. casual employees hired by agencies), self-employed professionals, or business owners/vendors of translation services.  Few of the opinions demonstrate any knowledge or understanding of the differences.  Yet, it is the thorough understanding of these differences that determines the strategies that are likely to succeed and/or fail.

 

 

01 The future of the tranlation ‘profession’

19 Apr

IMG_3358 best cropped to 320 x 200 shortI have long resisted the ‘temptation’ to start a blog.
Apart from the obvious hesitation about saying things that may offend or cause controversy, possibly even anger, I admit that procrastination also played a part.   A further hurdle has been the question that everybody but the supremely ignorant must surely ask themselves: “do I have anything worthwhile to say?”

Whether I have anything to say will have to be my decision, but whether it is worthwhile, will have to be judged by my readers (if any :-).
I have been the CEO of several companies for more than 25 years and I have an MBA for which I wrote a thesis on ‘strategic issues facing industry associations’ in 1997.  I have been a part-time translator since 1992 and went full-time in 2003.  The knowledge gained as a full-time translator and a 3-year stint as national treasurer of our professional institute in Australia (AUSIT), has given me the confidence of knowing that I may be able to provide some useful input into the many discussions about the booming ‘translation industry’ on the one hand, and the parlous state of the ‘translation profession’ on the other.

I might as well cut to the chase here.  The quotation marks surrounding ‘translation industry’ and ‘translation profession’ were put there to draw your attention to the fundamental issue I want to raise and discuss in this blog.  In my view, translation professionals have failed to recognise and differentiate between the two, and the fundamental problem this is causing for them.  Even a few of the professional institutes, like my own, have not understood and tackled this issue, much to the disadvantage of their membership, I think.

We all know that being bi-lingual does not necessarily a translator make.  I think it is generally accepted that a professional translator has either a degree in translation studies or equivalent, or has a university degree, not necessarily in translation, together with five years of translation experience.  There will be exceptions, of course, but it should serve as a general rule for the purpose of my dissertation.

Unlike most other professions, translation is a ‘free profession’.  In other words, all you need to do is hang out your shingle (put up an internet site) and you can call yourself a translator, or better still, a ‘Translation Services Provider (agency)’.  The latter are becoming a particularly common sight, because it does not even require the knowledge and skill of expertly handling one language, let alone more than one.  They simply market translation services and when accepting a project, turn to their database or the internet to find the cheapest translator available to do the job.  Extraordinary, but true and commonplace.

As I said in the previous paragraph, entry into the ‘profession’ and the ‘industry’ is open to anyone who believes he or she can do the job, and even those that can’t.  The results are both predictable and easily observed these days.  Fly-by-night operators are undercutting professional translators and agencies to get the business, and by using cheap (mostly unqualified) free-lance translators, are delivering translations of poor quality at best.  The problem is masked somewhat by the fact that even well-qualified, professional translators are driven to accept assignments from such ‘agencies’ at well below their normal fees, just to keep the wolf from the door in these difficult times.

However, Economics 101 would suggest that when things start picking up, many qualified professionals will leave the profession to take up better-paid employment, and the seriousness of the problem will become clearer, particularly after a number of clients have been sued over problems caused by errors in translation (medical, legal, safety instructions, etc.).

Yes, the above is a simplification of the problems associated with a complex and very diverse profession operating within a service sector dominated by agencies, but the impact on many highly-trained and experienced professionals is real enough.  Their incomes are being eroded as we speak, and many of them are forced to find employment elsewhere, or at least supplement their income with other activities.  I am writing this blog in the hope that we as a ‘profession’ will take steps to at least partly turn around a catastrophe in the making.

I hope that I will be able to use future blogs to provide some ideas on how we may be able to protect both our clients and the ‘translation profession’ from becoming the victims of the race to the bottom caused by the ‘translation industry’.

It may well get ugly, but doing nothing is not an option, is it?

For more details about my professional profile, go to: www.doubledutch.com.au